Mr. Long has more than 40 years of senior executive management and systems development experience in several publicly traded companies, as well as operating his own systems consulting business. Before assuming the CEO position at Payment Data Systems (Formerly Billserv, Inc. in 1998) Mr. Long was vice president of information technology at Billing Concepts, at that time, the largest third party billing clearinghouse for the telecommunications industry. Mr. Long's career experience also includes insurance industry business development for Accenture (Andersen Consulting). As a business owner/consultant, he conducted studies for several hardware and software companies, which resulted in strategic decisions that led to improved market share and high growth. Mr. Long also serves as an outside director to FaceKey Corporation a San Antonio based biometric security firm that focuses on developing leading-edge fingerprint and facial recognition systems for high security area needs.
Co-founder, Vice-Chairman, President, Chief Executive Officer, Chief Operating Officer
Mr. Hoch has more than 25 years of management experience 20 of which at a senior executive level of public companies. Mr. Hoch is an expert in payment processing and service bureau operations. In additions to his duties as the CEO of FiCentive, Mr. Hoch remains responsible for all operations and strategy for Payment Data Systems, Inc. in his role as Vice-Chairman, President and COO and co-founder. Mr. Hoch previously co-founded Billserv, Inc., the industry leader in Electronic Bill Presentment and Payment, where he was the company’s President and COO. Billserv reached a peak market cap of over 500 million while on NASDAQ national market exchange. Billserv is now owned by American Express. Mr. Hoch has held various key management positions with U.S. Long Distance (NASDAQ:USLD), Billing Concepts (NASDAQ:BILL) and Andersen Consulting (NYSE:ACN). Mr. Hoch holds a BBA in computer information systems and a MBA in international business management, both from Our Lady of the Lake University. Mr. Hoch is currently a director on the advisory board for Our Lady of the Lake University Business School. He is also a past executive lecturer in the school’s weekend MBA program. He is a past board member of San Antonio Children’s Museum.
Mr. Hoch holds inventor status on U.S. Patent 7,021,530 “System and method for managing and processing stored-value cards and bill payment therefrom”. He has other published patent pending applications which are all related to the payment processing industry.
During the past 17 years, Mr. Chapa focused primarily on building a highly successful entrepreneurial career. His skills of business planning, financial analysis, strategic planning, management, negotiations and leadership has led him to build successful companies in the retail customer service industry, such as restaurants and entertainment venues. Mr. Chapa has served as the Chief Executive Officer of Rio Ventures Ltd., and Rio Club LLC since January 2012 and EFJM, Inc. since January 2014. Previously, he was the Chief Executive Officer for 6400 Beverage LLC and Bar Rio Management of Houston LLC from March 2005 to October 2009 and Casa Grande Holdings LLC from June 2010 to December 2011. Mr. Chapa completed his education with a Bachelor of Arts degree in Finance in 1998 from the Monterrey Institute of Technology and Higher Education.
Mr. Huffman has over 30 years of experience developing commercial real estate and currently serves as the president of Huffman Developments, which specializes in turnkey commercial real estate development, primarily for medical and professional office buildings. In addition to his own ventures, Mr. Huffman is often engaged to serve as an owner’s representative to help organizations (typically nonprofit) complete real estate projects. Currently Mr. Huffman is overseeing the development of the National Museum of the US Army, an 185,000 square foot museum including an 82 acre campus at Fort Belvoir in Fairfax County, Virginia. Mr. Huffman began his commercial real estate career in 1983, while also running a successful public accounting practice. He began his career as an accountant with Peat Marwick (now KPMG) and earned his Bachelor of Business Administration from the University of Texas at Austin.
Mr. Huffman is active in community affairs and has served in leadership positions on various civic boards and commissions including the Greater San Antonio Chamber of Commerce, the Finance committee of the Santa Rosa Health Care System, the San Antonio Chapter of the Texas Society of CPAs, Ella Austin Community Center, San Antonio Job Training commission, United Way, the Boy Scouts of America, and Ballet San Antonio. He is also founder and president of Returning Heroes Home, which provides support in a healing environment to the nation’s wounded and their families at Joint Base Fort Sam Houston.
Senior Vice President, Chief Financial Officer
Mr. Jewell has over 35 years of business leadership experience focused on management, auditing, accounting, internal controls and finance. He is founder and owner of LTJ Financial Consulting, a provider of CFO and controller advisory services for middle market companies in need of accounting process improvements and scale advantages. His clients have included start-up businesses seeking funding and companies in the retail, staffing, construction and software industries. Mr. Jewell has also counseled the FDIC on banking institution closures during the banking crisis. Prior to launching his consulting firm in 2009, Mr. Jewell served as CFO for a multi-state photography studio chain from 2007 to 2009. Prior to 2007, Mr. Jewell provided financial leadership to divisional units of RadioShack, Verizon and Kentucky Fried Chicken, and he began his career at Touche Ross (Deloitte) in 1978. Mr. Jewell is a Certified Public Accountant and is a member of the Dallas and Fort Worth chapters of Financial Executives International (FEI). Mr. Jewell is also a founding member of the Dallas Chapter of the CFO Leadership Council.
Senior Vice President, Chief Technology Officer
Mr. Keller, as the Chief Technology Officer, is responsible for setting the architectural and product strategies and plans for Payment Data Systems’ merchant processing and bill payment businesses. He also will ensure that product development, integration, and process organizations align technology capabilities with product direction.
Mr. Keller brings more than 20 years in the development and delivery of specialized high volume transaction based systems. Prior to joining Payment Data Systems in 2003, he served in a variety of key leadership and executive technical roles at Billserv, Inc.
Prior to Billserv, Inc., Mr. Keller consulted in the telecommunications industry with companies such as US Long Distance, LCI International, Qwest Communications and Broadwing specializing in enterprise wide database development and implementation.
Mr. Keller holds a Bachelor of Business Administration in Information Technology from the University of Texas – San Antonio.
Senior Vice President, Business Development
Mr. Morrison joined Payment Data Systems in 2003 and is a 30-year veteran in all areas of sales and business development. Mr. Morrison began his career in the two-way communications industry where he accumulated 16 years of sales, product development, and management experience. Mr. Morrison spent his next 9 years as a Major Accounts Executive with a Tier 1 telecom provider consulting Fortune 500 companies with all of their voice and data requirements and strategies. As Senior Vice President of Business Development at Payment Data Systems, Mr. Morrison is responsible for all sales and marketing efforts including business development, product development, partner marketing, and agency program development.
Senior Vice President, Corporate and Prepaid Development
Prior to joining PDS in December 2014, Mr. Frost served as President, Chief Executive Officer and Director of Akimbo Financial, Inc. since its inception in January 2010. Mr. Frost has more than five years of experience in the prepaid and payments industry and eight years of experience in financial services. Prior to Akimbo, Mr. Frost worked in New York as an Associate at JPMorgan Chase & Co. on the Fixed-Income Strategy team. Mr. Frost earned his Ph.D. in Chemical and Biological Engineering from Northwestern University in 2007 and a Bachelor's of Science in Chemical and Biological Engineering from the University of Colorado in 2003.
Vice President, Technology
Mr. Decker is responsible for resourcing, planning, and directing mobile and website development. He collaborates with the team to develop new ideas and translates them into actionable development tasks. With over 16 years experience in website development, he provides the perspective, expertise and innovative spirit needed to create the backbone of PDS. A technologist at heart, he’s excited by finding new ways to use technology to create the best user experience possible in a financial product.
When he’s not working, he can be found enjoying live music, traveling, gardening or hiking. He can cook a mean pot of gumbo and loves sharing with friends and family.
Vice President, Risk Management & Compliance
Mr. Gonzales heads up FiCentive's and Payment Data Systems, Inc. risk and compliance department. He is responsible for regulatory compliance and prepaid card risk management. He is the FiCentive's and Payment Data Systems, Inc. AML officer as well. Previously he was an analyst with USAA Federal Saving bank and a business banker with Bank of America. He is a Certifed Fraud Examiner (CFE) and Certified Forensic Interviewer (CFI). He holds a Bachelor of Arts degree from University of Texas- San Antonio in Criminal Justice and a Masters of Science degree from Sam Houston State University in Criminal Justice Leadership and Management.
Director of Client Relations
Jerry Knippa was born and raised in San Antonio, Texas. Prior to joining Payment Data Systems Inc., he served as the Director of Computer Operations for 11 years with U.S. Long Distance/Billing Concepts. Jerry has 9 years of of experience in the payment industry and has been a part of the PDS family for six years.
Director of Marketing and Design
Mr. Morgan joined PDS in December 2014 and directs the marketing and design team to execute on branding, marketing and design goals and objectives. He has seven years of experience in creative strategy with the last four of those years in the financial industry. Mr. Morgan's passion is to help others breathe life into products and services through simple, beautiful, and meaningful user experiences. This perspective stems from his studies in architecture, having received his Bachelor of Architecture from the University of Texas at Austin in 2008.
Advisory Board Member, Vice Chairman & Co-Founder of Paragonix Technologies, Inc.
Mr. DeBrooke has been advising Company Presidents, Chief Executive Officers, and Corporate Boards since becoming Assistant to the President of the Missouri, Kansas & Texas (Katy) Railroad, immediately following his graduation from St. Mary’s University. Mr. DeBrooke later earned a Master of Arts Degree in Finance and Transportation from the Yale University Graduate School; where he was awarded the Strathcona-Mt. Royal Fellowship in Transportation. Mr. DeBrooke is also an MBA graduate of the Harvard Business School. Following graduation from the Harvard Business School he joined Russ & Company, located in San Antonio, Texas as Corporate Finance Officer. Mr. DeBrooke was subsequently recruited by a client to assume management responsibility for a ‘troubled’ company. This was the first in a long line of similar assignments up to the present. In 2009 he co-founded and became CEO of Paragonix Technologies, Inc. Based in San Antonio, Texas and Cambridge, Massachusetts, Paragonix Technologies, Inc., is a privately held medical device company innovating the Sherpa™ Cardiac Transport System, a novel, single-use organ preservation and transport device to improve donor organ quality and extend donor organ preservation times.
Advisory Board Member
Mr. Moore is a talent manager and founder of Flightless Nerds Management. As a serial entrepreneur, Mr. Moore is the Co-founder of the technology start-up Flightless Nerds, LLC., and the Co-founder of the tequila brand Mama's Boy Infusions. Previously Moore was President of Paris Hilton Entertainment. After graduating from the University of California at Santa Barbara, Mr. Moore entered the entertainment industry in 1999 and began to position himself a a pioneer in celebrity branding. Mr. Moore has over ten years in the strategic development and management of a Forbes Celebrity 100 brand and a billion-dollar business.
In 2000, Mr. Moore worked as a talent manager at the top entertainment and music management companies, The Firm, and in 2003 Mr. Moore moved to the esteemed talent management company, Untitled Entertainment, and developed their celebrity branding department. In 2006 Mr. Moore Co-founded Paris Hilton Entertainment with his long-time client Paris Hilton. In 2010 Mr. Moore founded the entertainment consultancy Controlling Chaos Consulting. In 2012 Co-founded the tequila brand Mama's Boy Brands. In 2015 Co-founded the technology company Flightless Nerds, LCC. In 2016 Co-founded the eSports management company Flightless Nerds Management.
Mr. Moore currently lives in Venice Beach, CA and is an avid surfer and painter.